DJ, thanks for your comments...and a few answers:
1. At 1:10 we're using the 28mm lens at f2. This lens, like all wide angle lenses, reaches infinity focus at a much closer distance than the longer focal lengths. For this 28mm, infinity focus is reached just beyond 10ft..and we're intentionally backed off to about 7 ft. The first shot in the clip is also using the 28mm but at a closer range so you get shallower DOF. For the first minute of static shots we did not change the camera distance from the scene...we just swapped in the 28, 35, 50, 85 and 100mm lenses in that order.
2. This CF will be available to everyone...and yes, it serves what we're calling the FFC function (Focus Field Correction) to address issues found in camera's like the EX1. Note that the achromat used here is the standard flip achromat..no changes there.
3. No need to get in line. We like the EX1 and realize a lot of our users are waiting for this upgrade...so we've got plenty coming to make sure there's no shipping delays.
4. Yes, but not as much as most folks